www.tappingonglass.com
Blogging about retail + interactive + decision making
I recently read that half of the top 100 retailers are currently testing iBeacons. Wow. Even if the number is an exaggeration, it confirms that reaching shoppers this way is being taken very seriously.
Two retail innovators, Macy's and American Eagle Outfitters, teamed up with Shopkick for a pair of in-store tests. Here's what I've uncovered ...
Read MoreIn the coming months, AD Technologies out of Michigan will be launching their PROPORT line of enterprise-grade tablets. I've had the chance to test out a demo unit and was won over by its simplicity, sleek design and suitability for high-traffic public areas.
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This week, Fortune magazine has a great piece on the Smart Fitting Room test currently going on at Bloomingdale's. It's a project we had a very heavy hand in all way the up through install. While at Kokley, we pulled together the team and technology to create the entire experience. Kudos to Mobispoke for the app development work and integration. And to our hardware partners, Padloc and Honeywell.
Click on View Post for more insights into the pilot test.
Click here to read the Fortune Magazine article.
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